Mar 13 2014

Capture the Spirit of the World’s Greatest Steeplechase

The Grand National Festival is one of the world’s finest sporting occasions and an institution of British culture. The horses, the atmosphere, the colours, the fashion and the race itself all come together to create the greatest show and the grandest drama of the world’s most talked about steeplechase. This year, as the new title sponsor, Crabbie’s is launching a ‘Capture the Spirit’ competition, which called on horseracing and photography fans to bottle the essence of this incredible event, naming one amateur snapper the official ‘Crabbie’s Grand National photographer.’

Crabbie's horse at Aintree              Crabbie's horse at Aintree

The lucky winner will receive a pair of VIP tickets to the Crabbie’s Grand National Festival, with access to the grounds for all three days, and a top of the range digital SLR camera. The winner will also receive the money-can’t-buy opportunity for photos they take at the festival to be displayed at the famous Aintree Racecourse.

Richard Midgley, Marketing Director of Crabbie’s Alcoholic Ginger Beer, said: “Within our first year as the title sponsor of the National we want to get everyone involved, so whether you’re an up and coming photographer looking to kick-start your career, a retired amateur who feels it’s time to dust off your lenses or a newcomer to photography this is your chance to show us what the Festival means to you. From fashion to racehorses we’re hoping to see some creative images which embody the spirit of this historic event.”

John Baker, Regional Director of the Jockey Club, said: “This is a fantastic competition that Crabbie’s are launching and we hope to see some diverse and exciting images, which showcase the drama, excitement and showmanship which embodies the true spirit of the Grand National Festival.”

First run in 1839, the Grand National is a historic steeplechase and is still considered, to this day, to be a highlight of the annual sporting calendar. Crabbie’s Alcoholic Ginger Beer is the title sponsor of the Crabbie’s Grand National Festival and the sponsorship encompasses all events taking place throughout the Grand National Festival.

The Top 10 entries will be selected by a panel including representatives from Crabbie’s and The Jockey Club. The finalists’ images will be posted on the Crabbie’s Facebook page on 10th March 2014, calling for likes to count as a vote. Voting closes at 23:59 on 22nd March 2013. The image with the most votes wins! Runners up will be drawn based on the next two images which receive the most likes.

Two lucky runners up will each win £250 of Jessops vouchers, to pick up some gear for their photography escapades, and the top 10 entrants selected by the panel will each receive a case of Crabbie’s Alcoholic Ginger Beer.

For further information please contact Tom Hemingway or Charlotte Rutherford at Hatch Communications – 01943 855 630 or tomhemingway@hatchpr.co.uk / charlotterutherford@hatchpr.co.uk